FINEST SPIRITS TRADE SHOW MUNICH

FINEST SPIRITS Trade Show in Munich 2024 - a true success story for HERMITAGE SPIRIT.
Troves of visitors wanted to know and taste our excellen Mezcal SON DE OAXACA, the CAMINANTE Tequila and our Geisha Coffee Liqueur "BARU".


Introducing the SON DE OAXACA Luxury Gift Box: A Taste of Excellence

 

 

Oaxaca, Mexico – Luxury seekers and connoisseurs of fine spirits are in for a treat as SON DE OAXACA proudly unveils its latest masterpiece –
the luxurious SON DE OAXACA Luxury Gift Box. This exquisite treasure chest of artisanal mezcal is set to make its grand debut on the shelves of exclusive European shops, promising a taste of Mexican elegance like never before.

At the heart of this opulent offering is a captivating Mexican-style mini box, meticulously crafted to evoke the spirit of Oaxaca, the birthplace of mezcal. Inside, connoisseurs will find three of SON DE OAXACA’s finest artisanal mezcal varieties: Espadin, Cuishe, and Tobala. Each of these mezcal gems has been adorned with the prestigious Gold and Double Gold medals, an accolade earned at the highly esteemed 2023 SIP Awards.

The SON DE OAXACA Luxury Gift Box is a testament to the artistry and dedication that goes into creating these exceptional mezcal flavors. It encapsulates the essence of Mexican craftsmanship and promises an unparalleled tasting experience for aficionados worldwide.

For those who appreciate the finer details, this opulent gift box also includes two complimentary tasting cups, elegantly crafted from ceramic. These cups are the perfect companions to savor the unique and delectable flavors of Espadin, Cuishe, and Tobala mezcal.

SON DE OAXACA has long been renowned for its commitment to quality and authenticity, and this new offering is no exception. As the Luxury Gift Box graces the shelves of exclusive European establishments, it is poised to capture the hearts and palates of discerning consumers, collectors, and those who seek the extraordinary.

Discover the allure of SON DE OAXACA’s mezcal legacy with this luxurious gift box, and embark on a sensory journey that transports you to the heart of Mexico’s mezcal culture. Whether as a treasured gift or a personal indulgence, the SON DE OAXACA Luxury Gift Box is destined to become an iconic symbol of Mexican craftsmanship and excellence.

For media inquiries, product samples, or further information, please contact: info@hermitagespirit.com


Exciting News - Gold SIP Awards

Mezcal SON DE OAXACA Artesanal has done extremely well on the SIP AWARDS

We are very excited to share some incredible news with you from the SIP Awards, the leading consumer judging spirits competition.

SON DE OAXACA ESPADIN Joven Artesanal
won a 2023 Gold Medal Award

SON DE OAXACA Cuishe Joven Artesanal
won a 2023 Double Gold Award

SON DE OAXACA Tobala Joven Artesanal
won a 2023 Double Gold Award


SON DE OAXACA Song de Mezcal

https://youtu.be/wp9G6lfy0cA
This song was exclusively created by JOE PATTERSON "Fiddle Joe" for the new mezcal brand: SON DE OAXACA.

The air is filled with the sweet, smoky aroma of roasted agave, and the sound of laughter and music can be heard from miles away. This is where the magic of SON DE OAXACA Mezcal begins. The art of crafting mezcal is deeply ingrained in Mexican culture, and the family behind SON DE OAXACA takes great pride in their heritage. For them, mezcal is more than just a drink. It is a symbol of tradition, family, and community.

Each batch of SON DE OAXACA Mezcal is made by hand, using traditional techniques that have been passed down from generation to generation. The agave is harvested by hand, roasted in an underground pit, and then crushed using a traditional stone mill. The juice is then fermented in wooden barrels before being distilled in small copper stills. It is a labor-intensive process, but the results are exceptional.

The flavor of SON DE OAXACA Mezcal is as unique and complex as the land it comes from. It has a smooth, smoky taste with hints of citrus and a subtle sweetness that lingers on the palate. Each sip is a journey through the flavors of Oaxaca, a celebration of the region's rich culture and history.

But SON DE OAXACA Mezcal is more than just a delicious drink. It is a symbol of the resilience and strength of the Mexican people. Despite centuries of colonization and oppression, the people of Oaxaca have managed to preserve their culture and traditions, and mezcal is just one example of this. It is a testament to the power of community, the importance of family, and the beauty of Mexican culture.

So raise a glass of SON DE OAXACA Mezcal and celebrate the magic of Mexico. Let the flavors transport you to the rolling hills of Oaxaca, where the air is sweet and the spirit of the people is strong.

Salud!

 

Song created by Fiddle Joe:    / @fiddlejoe   https://Hermitagespirit.com


SON DE OAXACA The Spirit of Mexican Culture

The air is filled with the sweet, smoky aroma of roasted agave, and the sound of laughter and music can be heard from miles away. This is where the magic of SON DE OAXACA Mezcal begins.
The art of crafting mezcal is deeply ingrained in Mexican culture, and the family behind SON DE OAXACA takes great pride in their heritage. For them, mezcal is more than just a drink. It is a symbol of tradition, family, and community.
Each batch of SON DE OAXACA Mezcal is made by hand, using traditional techniques that have been passed down from generation to generation. The agave is harvested by hand, roasted in an underground pit, and then crushed using a traditional stone mill. The juice is then fermented in wooden barrels before being distilled in small copper stills. It is a labor-intensive process, but the results are exceptional.
The flavor of SON DE OAXACA Mezcal is as unique and complex as the land it comes from. It has a smooth, smoky taste with hints of citrus and a subtle sweetness that lingers on the palate. Each sip is a journey through the flavors of Oaxaca, a celebration of the region's rich culture and history.
But SON DE OAXACA Mezcal is more than just a delicious drink. It is a symbol of the resilience and strength of the Mexican people. Despite centuries of colonization and oppression, the people of Oaxaca have managed to preserve their culture and traditions, and mezcal is just one example of this. It is a testament to the power of community, the importance of family, and the beauty of Mexican culture.
So raise a glass of SON DE OAXACA Mezcal and celebrate the magic of Mexico. Let the flavors transport you to the rolling hills of Oaxaca, where the air is sweet and the spirit of the people is strong.
Salud!

- Claudia Maria Luise Schumann -


What makes mezcal so special?

By Claudia M.L. Schumann

Mezcal is a type of distilled alcoholic beverage that is made from the agave plant, which is native to Mexico. Mezcal is considered to be special for several reasons:

Unique flavor: Mezcal has a unique and complex flavor profile that is different from other types of spirits such as tequila or whiskey. The smokiness and earthiness of mezcal is a result of the production process which involves roasting the agave hearts (piñas) in underground pits before they are distilled.

Handcrafted production: Unlike other spirits, mezcal is typically produced using traditional and artisanal methods. The agave piñas are cooked and crushed by hand, and the fermentation and distillation processes are often done in small batches using simple, traditional equipment.

Regional diversity: Mezcal is produced in various regions of Mexico, each with its own unique style and character. The different types of agave used, the specific production methods, and the local climate and soil all contribute to the unique characteristics of each mezcal.

Cultural significance: Mezcal has a long history and cultural significance in Mexico. It has been produced and consumed for centuries and is often associated with celebrations and rituals. Mezcal has also become an important part of the culinary and cocktail scene, with bartenders and chefs experimenting with new and innovative ways to use mezcal in their creations.

Overall, the combination of unique flavor, handcrafted production, regional diversity, and cultural significance make mezcal a special and distinctive spirit.


ProWein 2023

Meet us at ProWein 2023 for a special tasting with SON DE OAXACA ultra premium artisan mezcal.

WHERE THERE IS MEZCAL THERE IS LOVE :-)


Presentan mezcal oaxaqueño “Son de Oaxaca”, que será exportado a varios países

Redacción

Una joven empresa cien por ciento oaxaqueña presentó su marca de mezcal “Son de Oaxaca” la cual comienza a despuntar a nivel internacional.

En el marco de la presentación de esta bebida, el Grupo Sones y Hermitage Spirit Corporación signaron esta semana un convenio para comercializar esta bebida elaborada en el Valle de Etla en el mercado internacional.

Grupo Sones, productora de “Son de Oaxaca”, cien por ciento oaxaqueña, genera 60 empleos directos y 250 indirectos en los municipios de Santiago Matatlán, Santa Ana del Río, Santa María Atzompa, San Dionisio Ocotepec y en Santos Degollado, Etla, respectivamente, donde tiene su sede.

En festivo ambiente, en el Palenque de MMM en Santos Degollado municipio de San Juan Bautista Guelache, Etla, se dio a conocer la marca de mezcal, con más de ocho años de experiencia dedicada a la producción de mezcal artesanal.

En la ceremonia y convivencia de dio a conocer que el Grupo Sones S.A. de C.V. brinda servicios de maquila, envasado y comercialización de bebidas alcohólicas, atendiendo oportunamente los requerimientos de sus clientes, de acuerdo con las especificaciones establecidas, manteniendo un equipo de trabajo competente y comprometido con la mejora continua del sistema de gestión de la calidad y las buenas prácticas de manufactura, cumpliendo así con los requisitos aplicables de la norma ISO 9001.

De esta manera, Grupo Sones S. A. de C.V. lanzó su marca de mezcal, “Son de Oaxaca”, a uno de los mercados más competitivos de los últimos años, mediante su producto insignia que es el mezcal artesanal, blanco, elaborado con diferentes magueyes, entre los que destacan el espadín, tepeztate, tobalá, mexicano, arroqueño, cuishe entre otros.

Durante el lanzamiento de la marca Son de Oaxaca, el director comercial, Abimael Jasso F., destacó que la misión de Grupo Sones S.A. de C.V., no es otra más que “Brindar servicios de maquila, envasado y comercialización de bebidas alcohólicas con altos estándares de calidad, cumpliendo con los requisitos y expectativas de nuestros clientes.”

A la par de su visión que traza el propósito de “Ser una empresa sustentable y socialmente responsable, líderes en la producción, envasado y comercialización de bebidas alcohólicas a nivel nacional e internacional, ofreciendo productos y servicios de excelente calidad a nuestros clientes”.

A este lanzamiento se dieron cita diversas personalidades, entre de ellas directivos de la empresa Hermitage Spirit Corp. S.A. y Grupo Sones S.A. de C.V., así como Maestros mezcaleros del estado de Oaxaca, entre otros.


SON DE OAXACA Artisan mezcal celebration

IMPRESSIONS OF THE CELEBRATION OF
SON DE OAXACA
NEW ARTISAN MEZCAL BRAND

0 Comments|1 Minutes|December 21, 2022

The beautiful celebration of the birthday of SON DE OAXACA, a new Ultra Premium Artisan Mezcal brand.

With a special introduction given by Misael Pelaez, Co-owner of GRUPO SONES, followed by Claudia Schumann, owner and president of HERMITAGE SPIRIT accompanied with an in-depth explanation about the importance and visions of both companies by Abimael Jasso Montoy, the signing of the partnership contract was commenced between the two companies.

Throughout the festive program were some impressive dance shows that started with the arrival of the orchestra. Traditional groups representing the 8 States of Oaxaca made their entrance with some spectacular dance performances. The Mexican buffet presented the culinary delights of Oaxaca and everywhere you looked was SON DE OAXACA Mezcal present in its best form, which is straight and pure but also mixed in some masterly created cocktails.

The day went by and night time started with dances and a lottery for all Grupo Sones employees with some impressive prices given away to the happy winners.
The floor was opened to all guests and everybody enjoyed dancing and enjoying themselves into the morning hours.

Happy Birthday
SON DE OAXACA
The Mezcal with a Soul


SON DE OAXACA Artisan mezcal inauguration

INAUGURATION OF
SON DE OAXACA
NEW ARTISAN MEZCAL BRAND

0 Comments|3 Minutes|December 21, 2022

SON DE OAXACA Artisan and Ancestral Mezcal brand Inauguration Day. 

Autor: Author: The editorial NSS Oaxaca
/ Wednesday, December 21, 2022 11:47 PM

The Launch of  “SON DE OAXACA” in Oaxaca, Mexico

Author: The editorial
/ Wednesday, December 21, 2022 11:47 PM
“SON DE OAXACA” mezcal is launched internationally
The agreement was signed this Tuesday in the community of Santos Degollado, in the municipality of San Juan Bautista Guelache, Etla, and in the presence of special guests: the workers of the production plant, Palenque MMM.

The mezcal is produced by Grupo Sones, a one hundred percent Oaxacan company, which generates 60 direct jobs and 250 indirect jobs in the municipalities of Santiago Matatlán, Santa Ana del Río; Santa María Atzompa, San Dionisio Ocotepec and in Santos Degollado, Etla, respectively.

In the atmosphere, in the MMM Palenque in Santos Degollado, “Son de Oaxaca” was unveiled, a one hundred percent Oaxacan festive brand, with more than eight years of experience dedicated to the production of artisan mezcal.

In the ceremony and coexistence it was announced that Grupo Sones S.A. de C.V. provides maquila, packaging and commercialization services for alcoholic beverages, promptly meeting the requirements of its clients in accordance with the established specifications, maintaining a competent work team and committed to the continuous improvement of the Quality Management System and good practices of manufactures, thus complying with the applicable requirements of ISO 9001; 2015.

In this way, today Grupo Sones S.A. de C.V. launches its brand of mezcal “Son de Oaxaca” to one of the most competitive markets in recent years through its flagship product, artisanal, white mezcal, made with different magueyes, among which are espadín, tepeztate, tóbala, Mexican , arroqueño, cuishe among others.

During the launch of the Son de Oaxaca brand, the Commercial Director, Abimael Jasso F. highlighted that the mission of Grupo Sones S.A. de C.V., is none other than “Providing maquila, packaging and marketing services for alcoholic beverages with high quality standards, meeting the requirements and expectations of our customers.”

Along with the vision of him who outlines the purpose of; “To be a sustainable and socially responsible company, leaders in the production, packaging and marketing of alcoholic beverages at a national and international level, offering excellent quality products and services to our customers.”

This launch was attended by various personalities, including executives of the company HERMITAGE SPIRIT CORP. S.A., the exclusive worldwide distributor of the brand, represented by the president Claudia Schumann and Grupo Sones S.A. de C.V., as well as mezcalero teachers from the state of Oaxaca, among others.